Words that make people think, feel and act

Your mission is to change the world — so why should your brand be bland?

 

Whether you've founded a startup or you're leading your company towards the Sustainable Development Goals: you're on a mission to change your grey old industry for the better. 

Hard graft and hustle have propelled you to a certain level of success.

But you know you need even more critical mass... 

...you want to go BIG

And you feel kinda stuck in your own head:

  • After hours polishing our value proposition... will it make people snore or adore?

  • How can I use stickier words to convince more folks — without manipulating people to buy?

  • How can we make this piece flow better so readers will enjoy it from start to finish?

 

If questions like these feel like that new gap in your mouth after a visit to the dentist (= you just HAVE to return to them over and over again)...

…then it's time to level up, move past the DIY approach and work with a pro copywriter.

Because the closer you are to your own brand or specialist area, the harder it is to find the right words on your own — and feel confident about them.

 
To be honest, I believe you are very talented in what you do.

I’m saying that sincerely.

I think you have a really astute understanding of this audience, how to speak to and engage them.

It also seems to me that you have a deep understanding that through your skills you have the ability to bring about significant change for an ethical and sustainable future and because of that how important it is to use your skills.

I really hope that we build a lasting relationship with you, Sabine.

One that will create real impact with your ability to communicate clearly the importance of uniting this community so that together we can tackle global issues and make conscious living and consuming the norm.
— Aurora Mandala Morganite, Atlist.co.uk
 

Psychology, purpose & poetry merge for a powerful message

There's no black magic involved, and you can follow my thought process from start to finish. I'm proud to be a white hat writer: no need to apply cheap tricks and manipulation if you really 'get' who you're writing for. 

 
 
 

Multilingual copy & transcreation (aka supercharged translation)

I write in British English and German, and I have partners who are excellent writers in many more languages, such as Portuguese, Italian and Hungarian.

 
 
 

From the blog: