The art of ethical communication

Is your communication good for people, profit and the planet?

As a value-driven business, you want to do good for the 3 Ps: people, profit and planet. 
Much like single-use plastic and driving old Diesel cars, bad communication can have serious consequences, too.

It can further disempower vulnerable people.

And for businesses like yours, it can mean lost time, unnecessary costs and missed business opportunities.

In this free infographic, I've condensed my best tips for ACE ethical communication, based on linguistics, psychology and user research.


  • 4 things you can do now to make your website accessible to visitors — no matter their ability or background.
  • The mind-bogglingly simple proofreading trick that will make anything you write clear and easy to understand. 
  • Simple instructions to help you show your empathy, even when you've had a long and stressful day.
  • Ideas to help you "green up" your communications.